§ The publication for AI-driven search

Search didn't die. It changed interfaces.

GEO, AEO, programmatic SEO, and Claude skills: analysis, tested tutorials, and original data on how brands get discovered when AI answers the query. No fluff, no vendor spin, everything tested before published.

GEO →AEO →LLM SEO →Claude Skills →pSEO →

§ Latest analysis

LLM SEO & AI Visibility

AI Visibility: How to Measure Whether AI Actually Recommends You

AI visibility is whether AI engines recommend you, not just recognize you. How to measure it per engine, plus the free reports and tools worth trusting in 2026.

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§ Recently published

GEOGenerative Engine Optimization: The 2026 Pillar GuideGenerative engine optimization is how you get cited inside AI answers from ChatGPT, Perplexity, and Google AI Overviews. The 2026 playbook, with the data.Oct 1 LLM SEOHow to Get Cited by ChatGPT: A Practical PlaybookHow to get cited by ChatGPT in 2026: the four steps that actually move citations, from letting OAI-SearchBot in to answering the query in the first 30% of the page.Sep 29 LLM SEOReddit's ChatGPT Citations Collapsed: Why One Platform Is Never a StrategyReddit ChatGPT citations fell about 86% in August 2026 after an OpenAI search change. What happened, why the cause is murky, and how to de-risk AI visibility.Sep 26 AEOThe Google AI Mode Takeover: What It Means for Traffic and CitationsGoogle is folding AI Overviews into AI Mode and dropping the Show More button. What the AI Mode takeover means for your traffic, citations, and clicks.Sep 5 GEODigital PR for AI Citations: Which Publications to PitchDigital PR for AI citations: find the exact publications ChatGPT, Claude, Perplexity, and Gemini cite in your category, then earn placements. A 2026 playbook.Sep 3 LLM SEODo AI Licensing Deals Decide Who Gets Cited? What Independent Sites Do InsteadAI licensing deals and citations: OpenAI-licensed publishers earn 48% more ChatGPT citations, but the edge is narrow. What independent sites do instead.Sep 1 LLM SEOAgentic Commerce SEO: How Brands Get Products Into AI Shopping AgentsAgentic commerce SEO is how ecommerce brands get products found and bought by AI shopping agents. What the Amazon v. Perplexity ruling changed, and what to do.Aug 29 AEODoes Schema Markup Help AI Citations? What the Data ShowsDoes schema markup help AI citations? Ahrefs tracked 1,885 pages that added JSON-LD and citations barely moved. What the data actually shows, and what to do.Aug 27

§ What we cover

The whole stack of AI-era discovery.

Generative Engine Optimization

How to get your brand recommended by AI: GEO strategy, tactics, tools, and data for ChatGPT, Perplexity, Gemini, and Claude.

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Answer Engine Optimization

Winning the answer, not just the ranking: AEO playbooks, AI Overviews optimization, schema, and zero-click strategy.

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LLM SEO & AI Visibility

Getting cited by large language models: llms.txt, LLM optimization, AI citation tracking, and visibility measurement.

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Claude Skills & AI Workflows

Tested Claude skills, tutorials, and agentic workflows for marketers, SEOs, and builders. Every skill actually installed and run.

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Programmatic SEO

Building search-optimized pages at scale: strategy, templates, real examples, and how AI changes the pSEO playbook.

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AI Search Glossary

Plain-English definitions for the vocabulary of AI-driven search: GEO, AEO, LLMO, AI Overviews, citations, and more.

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Data & Research

Original studies and statistics on AI search: who gets cited, what's growing, and what the numbers actually say.

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