An independent publication for AI-driven search.
Search is being rebuilt in front of us. Google answers with AI Overviews, buyers ask ChatGPT for recommendations, and a growing share of discovery never touches a blue link. pseo pro covers that shift: generative engine optimization (GEO), answer engine optimization (AEO), programmatic SEO, LLM visibility, and the Claude skills and agentic workflows practitioners use to keep up.
Three editorial rules make this site different from vendor blogs covering the same topics:
- Tested before published. If we review a Claude skill, we installed and ran it. If we recommend a tactic, we used it on a real site.
- Data over opinion. Our research desk publishes original studies from search and AI-citation data. When we cite a number, it has a source.
- Independent. We sell consulting, not software — so tool comparisons don't have a horse in the race.
The site is also its own laboratory: every page here practices the answer-first formatting, structured data, and llms.txt conventions we write about. If our advice works, you'll find this site cited by the engines we cover.
Want to contribute? Write for us. Want help applying any of this? Services.
Generative Engine Optimization
How to get your brand recommended by AI: GEO strategy, tactics, tools, and data for ChatGPT, Perplexity, Gemini, and Claude.
Answer Engine Optimization
Winning the answer, not just the ranking: AEO playbooks, AI Overviews optimization, schema, and zero-click strategy.
LLM SEO & AI Visibility
Getting cited by large language models: llms.txt, LLM optimization, AI citation tracking, and visibility measurement.
Claude Skills & AI Workflows
Tested Claude skills, tutorials, and agentic workflows for marketers, SEOs, and builders. Every skill actually installed and run.
Programmatic SEO
Building search-optimized pages at scale: strategy, templates, real examples, and how AI changes the pSEO playbook.
SEO Strategy
Search strategy for founders and small teams: SaaS SEO, small business SEO, and marketing fundamentals.
AI Search Glossary
Plain-English definitions for the vocabulary of AI-driven search: GEO, AEO, LLMO, AI Overviews, citations, and more.
Data & Research
Original studies and statistics on AI search: who gets cited, what's growing, and what the numbers actually say.
